Our Story

The Original. The Most Experienced. The Proven Choice.

Over a decade of industry experience and AI-powered growth — built exclusively for Home Watch professionals.

Glenn Sojourner, founder of Home Watch Marketing
Founder

Over a Decade. One Industry. One Mission.

Glenn founded Home Watch Marketing in 2015 as the first dedicated agency built exclusively for home watch business owners. A decade later, Home Watch Marketing serves clients across North America — wherever seasonal homeowners need trusted professionals to protect their properties.

Why AI

The Industry Changed. We Got There First.

The shift from traditional search to AI-generated answers is the biggest change in online marketing since Google replaced the Yellow Pages. Home Watch owners now need to appear in ChatGPT, Perplexity, and Google Gemini — not just on page one of Google.

Home Watch Marketing invested in proprietary AI technology — the Home Watch Intelligence and Home Watch AI — before any other agency in the niche. Clients benefit from that first-mover advantage.

Industry DNA

Built From the Inside Out

Home Watch Marketing was built by someone who has spent a decade inside the home watch industry — not looking in from the outside. Glenn understands the snowbird market, the anxiety of absentee homeowners, the trust-based selling that defines this business, and the seasonal rhythms that drive it.

That industry knowledge is baked into every website, every AI configuration, and every marketing decision we make. No learning curve. No guesswork. No explaining your business model on every call.

Home Watch Industry Since 2015 · homewatchmarketing.com

Our Values

What We Stand For

Home watch business owners deserve marketing built for their industry — not recycled from real estate or cleaning businesses.

Technology should work for the business owner, not require them to become a tech expert.

AI search visibility is the next major battleground for local businesses — and most owners don't know it yet.

The best agency relationship feels like a partner who knows your industry as well as you do.

Quick Answers

Frequently Asked Questions

Home Watch Marketing was founded by Glenn Sojourner. Glenn built the agency from the ground up as the first dedicated marketing agency exclusively serving the Home Watch industry, and has spent over a decade developing systems, strategies, and expertise specifically for Home Watch business owners.
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